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Red Bull Success – A Guide To An Excellent App Or Product Development

Fatai Tella
Published: November 20, 2023

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Before their recent resurgence, Red Bull Racing experienced several years of playing second fiddle during Mercedes’ era of dominance in Formula 1. After Red Bull’s four consecutive championship wins from 2010 to 2013, Mercedes emerged as the dominant force with the introduction of the turbo-hybrid era in 2014. Despite sporadic race wins and continuous development, Red Bull struggled to consistently challenge Mercedes’ supremacy, often battling against Ferrari for the position of “best of the rest.” It wasn’t until significant regulatory changes and strategic team advancements that Red Bull repositioned itself at the forefront of the competition, ending Mercedes’ prolonged period of dominance.

Inside Red Bull’s Rocket Ship – Summary

Max Verstappen’s remarkable season with Red Bull saw him win 15 out of 19 races, nearly securing his third consecutive championship title. The RB19 car, touted as one of the best in Formula 1 history, contributed heavily to the team’s dominance.

Team Principal Christian Horner praised the team’s effort, especially under challenging circumstances, for producing such a competitive car. Red Bull’s success is attributed to consistency at the front of the field and excellence in every area from design to daily operations.

Key highlights of the car’s success:

      1.    Design: The stable rules allowed Red Bull an advantage, and their RB19 was a refined version of their earlier model, RB18. Chief Technical Officer Adrian Newey and Technical Director Pierre Wache emphasized weight, weight distribution, and better handling at different speeds during the design phase.

      2.    Development: Despite limited aerodynamic developments, Red Bull made significant performance improvements in Azerbaijan and Hungary. The team had to be more selective due to reductions in their wind tunnel time, pushing them to prioritize efficiency.

      3.    Day-to-day: The RB19’s adaptability and predictability across various circuits set it apart. It was easy to adjust to each circuit’s specifics, and its overall performance was exceptional.

      4.    In the cockpit: While the RB19 was faster than its competitors, its potential was truly realized by Verstappen. He dominated most races, leaving competitors far behind. His confidence and synergy with the RB19 have been critical.

Horner acknowledges the team’s golden run but insists on avoiding complacency, emphasizing the need to keep pushing boundaries. This determination poses a challenge for Red Bull’s competitors.

Applying the success story as a guide for App or Product Development

The success story of Red Bull and their RB19 car in the racing world can serve as an analogy for product or app development in the tech industry. Here’s how the principles that drove Red Bull’s dominance can be applied to app or product development:

1. Consistency and Adaptability:

   – Racing: Red Bull consistently performed at the front and adapted to different circuits.

   – Product Development: Ensure that your app provides a consistent user experience across different platforms and devices. It should be adaptive to different user scenarios and needs.

 

2. Deep Understanding of the Rules (or Market):

   – Racing: Red Bull deeply understood the regulations, which allowed them to design the RB19 optimally.

   – Product Development: Understand the market and user needs deeply. Knowing current industry standards and trends can help in creating a product that stands out.

 

3. Continuous Improvement and Evolution:

   – Racing: The RB19 was an evolution of the RB18, improving upon its shortcomings.

   – Product Development: Always iterate on your product based on user feedback and changing market dynamics. An app should evolve based on the needs of its users.

 

4. Efficiency in Development:

   – Racing: Red Bull was selective and efficient with their improvements, focusing on what would yield the most significant results.

   – Product Development: Prioritize features and improvements that would most benefit users, and ensure efficient use of resources during development.

 

5. Predictability and Reliability:

   – Racing: The RB19 was known for its predictable behavior across different tracks.

   – Product Development: Your product or app should be reliable, minimizing bugs or crashes, and providing a consistent and predictable user experience.

 

6. Maximizing Potential through Collaboration:

   – Racing: While the RB19 was an excellent car, its potential was fully realized through Verstappen’s skills.

   – Product Development: A product is only as good as the team behind it. Collaborate effectively, combining the skills of designers, developers, marketers, and other stakeholders to maximize the product’s potential.

 

7. Stay Ahead of the Curve:

   – Racing: Red Bull’s determination to keep pushing boundaries ensures they remain ahead of their competitors.

   – Product Development: Innovate and avoid complacency. Regularly update your product to stay ahead of competitors and meet changing user needs.

 

Applying these principles, product and app developers can create robust, adaptive, and user-centric products that stand out in the market.

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Abubakar Muhammad Musa

Summary

Abubakar Muhammad Musa is currently a Sharia Advisor and Consultant for SHAPE Knowledge Services a consulting firm based in Kuwait. He has been involved in product development, Sharia research and approval of Islamic banking products for different clients. His work covers retail banking, corporate banking and project finance deals.

Formerly, Abubakar worked as a Researcher in different units at International Shariah Research Academy for Islamic Finance (ISRA) in Kuala Lumpur, Malaysia. Besides his primary assignments in ISRA, he taught Shariah Rules in Financial Transactions to Chartered Islamic Finance Professional (CIFP) Masters online Students of International Centre for Education in Islamic Finance (INCEIF), Malaysia. He also taught MBA and BBA Students different Islamic Banking and Finance Subjects at University College of Bahrain.

Abubakar holds two Diplomas with distinction, one in Islamic Law and the other in Arabic Language from Al-Imam University Riyadh. He also holds LLB (Hons) degree in Shariah from the same University. He successfully completed his (CIFP) Professional Masters Degree Programme at (INCEIF), Malaysia. He had his internship program on Islamic Banking & Finance at Fajr Capital in Kuala Lumpur. During the programme, Abubakar conducted research relating to product structuring and market development.

Abdurraheem Ahmad Sayi

Summary

Abdurraheem Ahmad Sayi is a legal practitioner and Consultant of over 16 years of active legal practice. He is currently the principal partner, A.A. Sayi & Co. (Qist Chambers) and Qadi, Independent Shari’ah Panel of Lagos State – a platform, through which he has delivered several judgments of in-depth analysis, widely applauded by leading legal and intellectual icons, including learned Judges, professors of law and Islamic Studies.

He is the Executive Director/C.E.O., ClearPath Islamic Centre (Incorporated), Lekki-Lagos and Chief Imam, SilverPoint Central Mosque, Badore, Ajah-Lagos. Fondly called Imam Sayi, Abdurraheem is the designate Chairman, Shari’ah Advisory Committee, Mutual Benefit Takaaful.

Imam Sayi has also authored a few works, some of which include: The Financial Obligations: a compendium of essays on monetary or material obligations under Islamic Law and Waqf (Charity Endowment): The Governing Principles.

He holds a Certificate on Improving Personal Effectiveness from the Lagos Business School (Pan African University) and he is a recipient of numerous awards and certificates of merits.

Abdulkader Thomas

Education:

Master of Arts Law and Diplomacy, The Fletcher School of Law & Diplomacy.

Bachelor of Arts Arabic & Islamic Studies, The University of Chicago.

Shariah Board Experience:

Bank Muscat Meethaq (2013 – 2017)

Sterling Bank Nigeria (Since 2013)

University Bank, USA (Since 2006)

Summary

Abdulkader Thomas has over 35 years of diversified financial services experience in major markets. With a Master of Arts Law and Diplomacy from The Fletcher School of Law & Diplomacy and a BA in Arabic & Islamic Studies from The University of Chicago. His areas of activity have included trade finance, real estate finance, securities and alternative finance.

As the general manager of a foreign bank branch in New York, he secured the first US regulatory approvals of Islamic mortgage and instalment credit/sale as banking instruments. Later, he secured US regulatory approval for profit sharing deposits. Abdulkader has been involved in the successful implementation of these products in the US market. With more than 17years Shariah Board Experience in Bank Muscat Meethaq, Sterling Bank Nigeria and University Bank USA, Abdulkader has worked on IFTA projects in Europe, Africa, Southeast Asia, and an authority on Islamic deal structures and securities.

He also serves as a director of Alkhabeer Capital in Jeddah and Chairman of Alkhabeer (DIFC). He is a member of the international advisory board of the Securities Commission of Malaysia, a published author, and an active speaker on Islamic finance.